Faline Tokyo is another off-Takeshita Dori treasure that can be difficult for the uninitiated to find. But we here at EnableJapan.com are in the know, so now you are too! And you’re in good company. This small shop has been patronized by the likes Gwen Stefani and Sky Ferreia. And when you see the range of accessories adorning its shelves, you’ll also want to join their latest quirky fashion trend!
But where is it? As all the fashionistas know, the best finds in Tokyo aren’t always under the big signs on the main streets. All brands started somewhere, and the back streets and alleys are where you have to go to find tomorrow’s hottest look today. Faline Tokyo is in an alley, likely in a section of you wouldn’t go to unless you are a dedicated Harajuku fashion-trawler. Just follow our map and look for the baby-blue sign with the neon lights.
The Faline style focuses on a relaxed yet quirky aesthetic. Faline Tokyo has their own brand and garments, ranging from printed tees, patterned skirts, dress shirts with printed cartoon characters, and more! The Faline brand has been featured on many “Japanese street style” websites and magazines, and is recognized for its fun and imaginative stylings. And though it is becoming a “known” brand, Faline Tokyo maintains an appeal to all sizes of pocketbooks–the lines feature high-end, mid-range, and affordable priced must-haves.
Faline Tokyo also carries selections from designers such as Jeremy Scott, whose style fits the “Harajuku look.” And don’t pass up their accessories! they also carry an extensive range of those cute “Harajuku Style” tidbits, including bows, lunchboxes, and hair clips.
The target audience for Faline Tokyo’s designs and selections are younger women, between their teens and mid-twenties. So if you’re feeling daring and rebellious, seek them out in the Takeshita Dori area. It’s a must-shop place for the Tokyo Girl who wants to have fun with her outfits without breaking the bank.
Faline Location Information
Nearest Station: 5-minute walk from Harajuku Station (plan your route at the link and click on the Google Map below for walking directions)